The SeaStryder team needed an update for an older website, one that would reflect its recent developments and marketing strategy.
Turning to Studiopress’s Genesis framework and Agency Pro child theme, we delivered a fresh-looking site that increased the visual impact of their revolutionary product. Updating all of the content in line with their current marketing strategy allowed us to streamline their message and communicate a variety of information – from a high-level introduction to technical specs and test data to their varied audience. It also allowed us to apply best practices in web writing, improving their readability, their SEO and the ability of users to find them, from all over the world.
Our approach – ‘less is more’ & SEO-targeted content strategy, improved visuals and a fresh look and feel – combined with improved SEO & security offered through the Genesis framework has increased their reach to an international audience and has resulted in an marked increase in direct inquiries to the company.